Arctic tourism benefits from warmer winters in the Alps

Arctic countries are becoming more popular winter holiday destinations as central European ski resorts  experience rising temperatures, Skift reports. 

• European airlines have increased the number of flights serving the Arctic region to cash in on winter-sports enthusiasts looking for more reliable weather conditions. 
• Airlines are offering flights on some routes for the first time, according to the report. That, according to Skift, suggests “a shift in travel demand and broader consumer behaviors.”
• Lufthansa, British Airways, Iberia, SAS and Finnair are among the airlines that are increasing their flights to Arctic destinations.